How To Cultivate The Right Culture For Your Business

Finding the right company culture for your business

As the business owner, it’s up to you to define your company’s culture. It is important to create an atmosphere that encourages excellence while still promoting a sense of belonging to a team. Your employees will only move in the direction that you lead them in. Remember, the culture of your workplace starts at the top and trickles down the ladder from there.

Setting the right tone for your business can seem like a daunting task for those unfamiliar with how to go about it properly. Fortunately, there are a few simple yet powerful steps that you can take to seed your business with the right behaviours and mind-set, to ensure that it will blossom into something greater.

1) Never play favourites

You will always get along with some people better than others. It’s human nature to align better with certain personality types. That does not excuse or justify showing preferential treatment to staff. If you allow subjective factors like that to influence who you hire and promote, you undermine the integrity of your workplace by showing that competence and merit are not valued or rewarded. Violating this rule fill your business with ‘brown-nosers’ and ‘backstabbers’. Make sure that a person’s work ethic and performance is the sole dictating factor in their promotion. This ensures that focus on excellence will works it way right down to the most junior employees in your company.

2) Hold yourself to the highest standard

Your employees follow your lead. The standard you set for yourself will be the standard that your employees ultimately hold themselves to. If you ask your employees to perform a particularly dirty task, be the first to do so yourself.  If you ask your employees to stay late, be prepared to do so yourself when required. Similarly if you insist that your employees keep their smartphones off of the floor, don’t repeatedly check your own phone in front of staff. Holding your team to a different standard than what you hold yourself to is a sure fire way to lose your respect and credibility as a leader.

3) Set goals, follow up & acknowledge success

Disengaged employees never start off as apathetic and unmotivated. In most cases, it is a failure of leadership that has led a person to become disengaged with their job. Preventing that process from beginning is accomplished by setting clear goals while still empowering the employee to achieve them. People will take pride in what they do if they know that their efforts are recognized by management. Set a target for your team and hold them accountable to it, but make sure that you give them ample feedback along the way.

If your employees know that you are paying attention to what they do and  that you trust them to perform at their best, they will exceed your expectations.  A worker without focus is an unproductive and unhappy one, but one that is micromanaged will begin to doubt their own abilities and self-worth. Find the right balance between the two, and you’ll be amazed at what your employees will accomplish.

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